When iHeartMedia, with whom we’ve collaborated for over a decade, wanted to wow their client, Mattress Warehouse, we put on our creative hats. What we came up with was a fun and interactive idea that became a hit of the night. We decided on a gentle pillow fight shot in slow motion with added feather effects and a holiday home backdrop. Each video ended with the Mattress Warehouse logo and their slogan “Come in sleepy…leave happy!”
